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What Is Acura

What Is Acura

What is Acura?

Acura is a luxury vehicle brand owned by Honda Motor Company. It was launched in March 1986 and is currently available in the United States, Canada, and China. Acura vehicles are known for their advanced technology, high performance, and luxurious features.

The History of Acura

Acura was established in 1986 as the first Japanese luxury car brand. Its first models were the Acura Legend and the Acura Integra, which quickly became popular in the United States. Acura soon became known for its high-quality vehicles and innovative technology.

In the 1990s, Acura introduced the NSX, a supercar with a mid-engine layout, and the MDX, a popular luxury SUV. Acura continued to innovate with the introduction of the RLX, the first car to feature Acura’s Jewel Eye LED headlights.

Acura Today

Today, Acura is one of the most popular luxury car brands in the United States. Its lineup includes the ILX, TLX, RLX, RDX, and MDX. Acura vehicles are known for their precision handling, advanced safety features, and luxurious interiors.

Acura continues to innovate with new technologies like the AcuraLink connectivity system and the AcuraWatch suite of safety features. Acura has also been a leader in hybrid technology, with hybrid versions of its RLX and MDX models.

The Future of Acura

Acura has ambitious plans for the future, including a partnership with the parent company Honda to develop autonomous driving technology. Acura is also planning to introduce new models and technologies to keep up with the changing automotive industry.

In conclusion, Acura is a luxury vehicle brand owned by Honda Motor Company known for its advanced technology, high performance, and luxurious features. From its launch in 1986 to its current lineup of vehicles, Acura has always been at the forefront of innovation and continues to push the boundaries of what a luxury car can be.